Some ideas: Is you business creative, friendly and inclusive? Or perhaps it is conscious, ethical and positive. If you're not sure how to answer this question, consider the feelings you wish for people to experience when they come in contact with your business. If you have a mission statement, please share it here.
Include all services, physical products, digital products, subscriptions, etc. If you have a spreadsheet of products, please share it with me.
Consider their age & gender, how much do they earn, what kind of house do they live in, what they like to do on weekends, personality types, family situation, occupation etc
You can also use this space to add any items not included in the above list.
For example, existing logo, brand colours, contact details to appear on design
For example: websites, businesses, products, logos etc. Think beyond your own industry and product or service. Can you name any businesses that have a company culture or visual presence that you admire?
Thank you! I will be in touch shortly xo